DHL eCommerce has launched a new Fulfilment Center in Hong Kong to reach over 500 million online shoppers across the Asia Pacific region and add to its global fulfilment network in the US, Mexico, India, Europe and Australia.
“Catering to the growing demand for cross-border products in Asia Pacific, particularly from the Greater China region, the new Fulfilment Center will allow e-tailers to move their goods closer to their end customers, responding to their demands of quick and easy delivery,” the unit said in a statement.
Located within DHL Supply Chain's one million sq.ft. Interlink operation, it will primarily work to provide overseas e-tailers with fast and flexible shipping solutions that integrate inbound freight, inventory and last-mile delivery in a one-stop solution.
“This is crucial to merchants looking to move into the Greater China market, as customs and regulatory regulations very often serve as major setbacks in running a smooth inbound cross-border clearance. Running the products through an established Fulfilment Center mitigates these risks; and coupled with flexible warehousing, closer proximity to the end consumer and last-mile options, these solutions will help e-tailers successfully leverage the booming e-commerce market,” DHL explained.
Commenting on the new Fulfilment Center in Hong Kong, Zhi Zheng, Managing Director, Greater China, DHL eCommerce, said: “Consumer expectations for quick and accurate delivery are the same across the world, and merchants must understand the importance of providing an outstanding delivery experience for their customers in order to get them back to shopping on their website.
"Cross-border e-commerce is expected to grow to USD 1 trillion by 2020, and with approximately 40% of China's online consumers buying foreign goods, linking foreign e-tailers with consumers in Greater China with an efficient fulfilment service is crucial."
For his part, Malcolm Monteiro, Asia Pacific CEO, DHL eCommerce, underlined that the future growth of e-commerce lies in cross-border sales while the key to a borderless digital economy is efficient logistics and fulfillment.
"Our new Hong Kong facility adds huge value to our global fulfilment network, catering to the strong inbound growth observed particularly in the Greater China region. This will simplify inventory management and last-mile delivery for retailers, ultimately facilitating their quick and easy global expansion."
The center's design is primed to accommodate three key features of an ideal fulfilment system, accommodating a front-end integration with a range of popular marketplaces and webshop platforms alongside multichannel order management, as well as last-mile solutions for quick and accurate deliveries, the statement added.
“With a focus on cost-effectiveness throughout the entire process, all of the center's services operate on a pay-per use model with no capital spend or fixed costs.”