GEODIS is stepping up its growth in the retail fashion sector through a new partnership with Kenzo, the luxury prêt-à-porter company owned by the LVMH group.
With a dedicated team of 70, GEODIS is responsible for the reception, storage and preparation of the fashion brand’s clothes, leather goods, shoes and accessories. The company’s logistics campus to the south of Paris, a secure site with storage and preparation facilities especially adapted to folded and hanging garments was selected to centralize these operations.
GEODIS is also supporting Kenzo in the development of its e-commerce sales channel by preparing and fulfilling orders. In addition, Kenzo is sourcing specific services from GEODIS such as the management of raw materials, quality control and ensuring all its products meet regulatory compliance standards.
Commenting on the business relationship, David Perruche, Logistics Director at Kenzo, said: “It is the ability of GEODIS to support Kenzo in its international growth and both the modularity and flexibility of its technical and commercial offering that caught our attention.”
Neil Bird, Vertical Market Director for Retail and Luxury at GEODIS, added: “We already work with other LVMH brands and this new contract strengthens our partnership with the group at a global level. We are acting as their growth partner.”
